Some interesting tidbits leading into the long weekend…
A (new?) site dedicated to Canadian ad creative. It’s produced by Strategy magazine’s Brunico Communications. Keep it in your favourites for frequent visits.
http://www.stimulantonline.ca/
Also, when you have 17 minutes (lunch perhaps?) check out Seth Godin’s TED talk on why tribes have become the most important change agent out there today. “It’s tribes, not money, not factories, that can change our world,” Seth says. “Not because you’ve forced them… but because they’ve wanted to connect.” It’s also about telling a story about yourself, your product, your offering, and letting it spread and create a movement and being a leader. Think social media marketing…
http://www.ted.com/index.php/talks/seth_godin_on_the_tribes_we_lead.html
Links to some of Seth’s references (sorry didn’t get them all):
Al Gore: http://www.algore.com/
Amazon’s Kindle: http://www.amazon.com/Kindle-Amazons-Wireless-Reading-Generation/dp/B00154JDAI/ref=amb_link_84306891_2?pf_rd_m=ATVPDKIKX0DER&pf_rd_s=center-2&pf_rd_r=0XPZ77ESDN7TVZPXEN44&pf_rd_t=101&pf_rd_p=476812931&pf_rd_i=133141011
Diane Hatz Meatrix: http://www.themeatrix.com/
Toms Shoes: http://cdn2.tomsshoes.com/default28.htm
Red Maxwell: http://www.squidoo.com/redmaxwell
Have a great Friday!
David
